Overview
A boutique real estate developer in Dubai Marina was relying entirely on broker referrals and needed a direct-to-buyer digital presence. We built a full-funnel paid media strategy across Google and Meta, targeting overseas investors in the UK, India, and mainland Europe, paired with a lead-nurture email sequence.
Results
Generated 412 qualified investor leads in the first quarter, with a cost-per-qualified-lead 38% below the developer's previous broker-driven acquisition cost. Three units were reserved directly through the campaign landing page.
Client
Meridian Coastal Developments
Completed
3 February 2026
Services Provided
Digital MarketingWeb Development
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