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Hospitality & Restaurants
Brand Identity & Launch Campaign for a Manchester Restaurant Group
Overview
A growing restaurant group in Manchester needed a cohesive brand identity ahead of opening a second location. We rebuilt their visual identity from the ground up — new logo system, menu design, signage, and a launch campaign across Instagram and local press — while keeping the warmth of the original brand intact.
Results
Second location sold out its opening week within 48 hours of the campaign launch. Instagram following grew 340% over the campaign period, and footfall at the original location increased 22% from halo awareness.
Client
The Copper Fork Restaurant Group
Completed
14 November 2025
Services Provided
Graphic DesignContent CreationDigital Marketing